LATEST PODCAST EPISODES
Episode 78: 3 Reasons Your Marketing Strategy Isn't Working And How To Fix It
Today we’re going to be chatting about the 2nd Pillar of my Online Marketing Framework, your “Strategy”.I think this is one of the most challenging Pillars because it requires you to have a clear sense of your goal. And marketing without having a clear strategy is simply a waste of time.So on today’s episode, I’m going to talk about the 3 primary reasons your strategy is most likely not working and [...]
Episode 77: Positioning Your Business For Success With Your Signature Promise
Would it surprise you to hear that most of my big clients are unclear of their niche and their positioning? The 2 go together like peanut butter & jelly. I think part of this reason is because that word “niche” can feel very limiting. On one hand, you’re being told that you shouldn’t go too wide because then you’re lost in a sea of noise. On the other hand, niching [...]
Episode 76: How to Move Past the Fear of Being on Video
My first video took me 4 hours to film and it was only 2 minutes in length. I know, right!?!? It was exhausting! Not just for me but for my videographer as well. Putting yourself out there on video isn’t easy at first. It can feel very uncomfortable. You’re worried about what people might say, how you look, how you sound…at least those were the thoughts running through my head. [...]
PODCAST EPISODES BY CATEGORY
Explore my collection of podcast episodes and interviews based on the category that you’re most interested in.
Develop Your Marketing Plan
Create a winning marketing strategy for your business that attracts the patients/clients you want to serve.
Optimize Your Social Media Presence
Master social media marketing and turn your followers into patients/clients.
Convert with Content
Create and publish content that builds trust with your patients/clients and positions you as an expert.