LATEST PODCAST EPISODES
Episode 63: Part 2 of My Chat with Heather Terveen About Standing Apart, Content Marketing, & More.
Today is Part 2 of my chat with Heather Terveen where she interviewed me for her podcast. I wanted to share this with you because although we’re both in the same industry we have different backgrounds & approaches which makes us both similar but unique. We covered a range of topics including: My story of how I got into aesthetic marketing. How to plan your content strategy based on where your prospects are [...]
Episode 62: Layering Your Visual Content on Social Media with Heather Terveen.
Video is important in your marketing, but sometimes the ‘right’ photo can convert your followers much more than video. On today’s episode of the Online Marketing & Media Podcast, I sat down with @heatherterveen, a business coach who specializes in helping aesthetic providers in their social media and she’s the founder of The Skin Socialite. We spoke on a range of topics including: The importance of having a layered approach to your visual [...]
Episode 61: Differentiate Your Business by Positioning Yourself as a Personal Brand.
Okay so this might feel a little uncomfortable for you, because today’s episode of the Online Marketing & Media Podcast centers around putting yourself out there more.On the flip side, however, this is the answer to differentiating yourself from your peers. And friends, when you can verbally and visually articulate how you’re differentiate then your peers…that’s when your growth really starts to pick-up.I’m talking about positioning yourself as a personal brand. This is the [...]
PODCAST EPISODES BY CATEGORY
Explore my collection of podcast episodes and interviews based on the category that you’re most interested in.
Develop Your Marketing Plan
Create a winning marketing strategy for your business that attracts the patients/clients you want to serve.
Optimize Your Social Media Presence
Master social media marketing and turn your followers into patients/clients.
Convert with Content
Create and publish content that builds trust with your patients/clients and positions you as an expert.