The Opportunity
Rorher Aesthetics is one of the fastest-growing energy-based aesthetic device companies in the country. They connected with us to capitalize on their early success by reaching new customers online and increasing sales.
The Strategy
To help Rorher Aesthetics accomplish their ambitious goals, we created a full suite of video marketing assets, filmed on location at Rorher Aesthetic’s first national sales event in Scottsdale, AZ.
Working in close collaboration with our client, we produced, directed, edited, and distributed a series of strategic videos, consisting of onstage presentations, live demonstrations, and captivating interviews with their executive team and medical advisory board. These assets tell a compelling, crystal-clear story of how Rohrer Aesthetics builds strong customer relationships, supports new and existing customers, and creates products that deliver optimal results.
Additionally, we also created a video marketing drip campaign for Rorher’s clients to use across their social media channels. This campaign helped Rorher’s clients advertise their new devices, connecting them with new customers and driving revenue.
See the work.
CLIENT
Rohrer Aesthetics
LOCATION
Homewood, AL
SERVICES
Video Marketing
INDUSTRY
Energy-Based Aesthetic Devices
WEBSITE
The Aesthetics Tour
We created a collection of video marketing assets at the company’s first national sales event including interviews from senior leadership, on-stage presentations, and interviews with the medical advisory board.
What’s Your Favorite Device in the Rohrer Aesthetics Portfolio?
About Peter McCook, Vice President of Clinical Operations at Rohrer Aesthetics.
About Ryan Arca, Vice President of Sales at Rohrer Aesthetics.
Social Made Simple
Designed to help new customers market their devices immediately upon purchase, we created a white-label video marketing drip campaign called “Social Made Simple”. After purchasing a new device, a series of 8 videos is automatically sent via text message with an attached Instagram Reel promoting that device.
An Overview of the Pixel 8-RF.
Can the Pixel 8 RF Be Combined with Other Treatments?
How is the Pixel 8-RF Different?
Medical Advisory Board
Interviews with the Medical Advisory Board and Key Opinion Leaders.
Dr. Julie Russak – Marketing the Pixel 8-RF.
Dr. Julie Russak – Regenerative Medicine with the Pixel 8-RF.
Dr. Julie Russak – Pixel 8-RF for the Body.
Dr. Alan Durkin – Customer Support Experience with Rohrer Aesthetics.
Kelly Hermans, CRNA & Founder of Beautifphi – Customer Success Stories with the Pixel 8-RF.
Dr. Sheila Barbarino – Introducing Regenerative Medicine into her Practice with the Pixel 8-RF.
IT’S NOT ENOUGH TO SAY WHAT YOU DO. YOU HAVE TO SHOW IT.