Most aesthetic providers understand that they need to be on social media, but there’s still confusion out there as it relates to why you need to be on social media.

To further complicate the situation, there are so many different options today – Facebook, Instagram, YouTube, LinkedIn, Pinterest…I could go on.

I know it can feel overwhelming and confusing, but in today’s episode I’m going to simply it for you. At the end of today’s podcast, you’re going to know:

  • Why social media is important.
  • Who you’re marketing to on social media and how to find your target audience.
  • Which social platforms you should be on an invest in that’s going to deliver the greatest return on your investment.

RESOURCES MENTIONED IN TODAY'S EPISODE:

Sprout Social
HootSuite
Buffer
Facebook Audience Insights

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