Today is Part 2 of my chat with Heather Terveen where she interviewed me for her podcast. I wanted to share this with you because although we’re both in the same industry we have different backgrounds & approaches which makes us both similar but unique.
We covered a range of topics including:
- My story of how I got into aesthetic marketing.
- How to plan your content strategy based on where your prospects are currently at in their buying journey.
- And we discussed how to differentiate your business from your peers and competition.